Skip to content
Xenia Solutions
Floodlit stadium filled for an evening match

Use cases

Stadiums & Arenas

In a stadium, BeerChamp is not just a machine — it is a revenue optimisation engine. Fixed infrastructure becomes a high-speed, data-driven sales system that holds its output from minute one to minute ninety.

Maximise revenue per minute. Eliminate queues. Scale without staff.

What the peak costs you

Four pressures that decide a match day, all of them concentrated into the same twenty minutes.

  1. Lost revenue at peak

    Halftime and pre-game demand arrives faster than any bar can pour. The sale that does not happen in that window does not happen at all.

  2. Staff shortages and turnover

    Matchday staffing depends on a labour pool that is shrinking and rotating. Training never finishes, and quality follows the roster.

  3. Inconsistent service quality

    Pour volume, foam and speed vary by person, by stand and by how long the shift has run. Guests notice; margin notices sooner.

  4. Limited capacity per stand

    Each stand has a hard ceiling set by taps and hands. Adding stands means adding build-out, staff and cost.

What changes

The same infrastructure, running as a system instead of a shift.

870+ beers per hour, per unit

Enough throughput to actually serve the peak instead of rationing it.

No performance drop under pressure

Consistent output from minute one to minute ninety-plus, regardless of how long the day has been.

Up to 70% less pouring staff

People move from standing at a tap to handing over drinks and supervising the line.

Faster turnover, higher basket

Shorter waits mean more rounds per guest, and guests who would otherwise skip the queue entirely.

Reduced waste and overpouring

Calibrated flow removes the two losses nobody measures: the overpour and the foam.

Predictable operations

The same numbers every match, which is what makes forecasting and staffing plannable.

870+
beers per hour, per unit
70%
less pouring staff needed
90+
minutes at full output

Strategic impact

What a venue operator gets beyond the throughput number.

Halftime becomes the best window

The twenty minutes that used to cap the day turn into the highest revenue period of the match.

Revenue per seat rises

Not because guests want more, but because the queue stops deciding how much they can buy.

Standardised F&B across the venue

Every stand pours the same way, so the guest experience does not depend on which gate they came through.

Multi-location deployment, central control

One platform covers the whole ring — and the second venue, and the third.

Data and digital layer

Every unit reports in real time: consumption tracking, location-based performance comparison across stands, and forecasting against matchday demand, weather and attendance. The platform is integration-ready with the systems a venue already runs.

Commercial model

Available as a capital purchase or as hardware-as-a-service. In high-attendance venues the return typically lands within one season — often within a handful of full-house matches. The rear display can be sold as advertising inventory, which turns the unit into a second revenue line.

The short version

Every second of waiting is lost revenue. BeerChamp turns demand into sales — instantly.

All use cases

See BeerChamp pour in your venue

Tell us the venue, the peak you need to cover and the timeline. We will come back with a configuration and a demo date.